Apparently the concept of advertising to promote goods and services dates back Egyptian times. Since then it has grown and expanded to be an all-encompassing beast that confronts us every…
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PRESS RELEASE Employee motivation is all about financial incentives, right? Wrong, says John Fisher Strategic Reward and Recognition: Improving employee performance through non-monetary incentives by John G Fisher, published June…
Do compulsory appointments spoil the show? So, you’ve got your hosted buyer status sorted, flights organised, dinner with a prestigious hotel group and promises of champagne receptions for several hours…