Do sales incentives work in Agriculture?
Recently we posed the question “Do sales incentives really work?” and if they could improve performance and change behaviours. This put me in mind of a sales programme FMI has been running for the UK arm of a global agricultural machinery company and how the mechanic for this incentive has evolved and adapted to meet these […]
Do sales incentives really work?
Do sales incentives really work? Sales incentives are a motivation mechanic to reward employees and non-direct employees, usually in a sales role, to increase their performance or change behaviours. These sales incentives can be in the form of group travel trips, gifts, ‘must-have-items’, or e-codes and shopping vouchers designed to encourage the achievement of sales […]
