How to increase B2B sales performance in 2022
How to increase B2B sales performance in 2022 Last January we started the year knowing 2021 was going to be a recovery year as the world continued to grapple with the effects of the COVID-19 pandemic. Little did we know that these effects would be prolonged to the extent that we are starting 2022 in […]
People buy people: the importance of the personal touch
Sadly 2020 saw the demise of a number of event and incentive agencies, as businesses saw clients disappear and projects slowly went from postponed to cancelled over the course of the pandemic. These were well established and highly respected businesses who did nothing wrong, other than perhaps have all their eggs in one basket that […]
Embracing the digital approach to selling products and services
Clare Bingham, Engagement & Operations Director at FMI Agency Over the past 16 months our reliance on digital communications has become ever-more apparent and it’s unlikely we will ever go back to visiting clients, customers and even retailers in the way we once did. The way we communicate has changed for good. But what does […]
2020 Recap on our most Effective Engagement Solutions of the year
With offices shut and many businesses just simply focusing on survival this year, it has been tough for everyone to know where best to focus their efforts, and what to put their reduced budgets into. We’ve seen some themes in the work our clients and prospects have been seeking however and in this article we […]
The full package: how we create an end to end service offering that truly delivers
At FMI we’re known for our three core pillars; brand, incentives and events. But it’s our unique skill of uniting these three pillars that sets us apart. With a deep understanding of the distinctive offerings to our core services, we’re able to design and deliver bespoke integrated programmes for our clients, and ultimately offer a […]
Click and connect? Why we believe our industry needs support from within
By Dave Ball, Events Director Over the last few months, we’ve seen many industries go through an unparalleled amount of change as we’ve adapted to life during the COVID-19 outbreak. For many businesses, there’s been new challenges to face almost on a daily basis and no real direction as to which way to go, […]