FMI wins top marketing award
FMI were awarded the Outstanding Consumer Market Development Award for 2017 at the recent Huawei UK Partner Convention, held at the Church House Conference Centre, Westminster.
Why you need a Trade Engagement Programme
Apparently the concept of advertising to promote goods and services dates back Egyptian times. Since then it has grown and expanded to be an all-encompassing beast that confronts us every day at every turn. Advertising spend for 2015 in the US alone is forecast to be $190 billion!
Trick or Treat? How to avoid an incentive nightmare
Incentives are good tricks to have up your sleeve to help motivate employees, but misuse of rewards and recognition can easily lead your engagement programme on a downward spiral.
