5 top tips to help you create an effective brand ambassador programme
By Andrew Hulme, Account Director Never underestimate the power of recommendations. Fundamentally, people like to believe in people and will be mindful of genuine endorsements. As a brand, if someone authentically loves your products or services, it will definitely be advantageous to use their positive reviews as a marketing tool. In fact, 92% of individuals trust […]
There’s more to ‘influencers’ than the ones you see on Instagram
We hear a lot online about the power that influencers are having on both businesses and consumers alike. From a business perspective, influencers can assist in driving a campaign to a large target audience. As a consumer, endorsement by a credible influencer can generate a significant amount of interest around a product or service, with […]
FMI charges up excitement for Huawei devices
Turning up the dial for Huawei’s latest experiential roadshow We’ve been proud to call Huawei one of our clients for the past four years and have worked alongside them on a range of brand incentive programmes and events – including an array of experiential roadshows. Just last year, Huawei asked us to develop a […]
Go Global! Accelerating your sales – Part 3
By Andrew Hulme, Account Director GOING GLOBAL Throughout this blog series, we have looked at the basics of how to identify the correct approach to designing an engagement programme and then how to implement and measure it – simple! In this third and final part, we are going to take a look at how we […]
Engaging an audience! Accelerating your sales – Part 2
By Andrew Hulme, Account Director Engaging an audience, continued I mentioned in my introduction to this series (you can read this *here* before reading on!) that while above the line and below the line activity are very important, I strongly believe an engaged workforce is key to any successful business and that a dedicated engagement […]
How to accelerate your sales through engagement: An introduction
Do you want to accelerate your sales? Do you want a larger share of your market? Of course you do!
Read on to find out how you can achieve this.
