- February 1, 2023
As we navigate a new hybrid approach to doing business, buyers are now more informed and further along in their...
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As we navigate a new hybrid approach to doing business, buyers are now more informed and further along in their...
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Introduction In an indirect market, companies rely on third-party partners—such as resellers, distributors, agents, or other intermediaries—to reach their end...
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For a lot of event organisers, the most important element of an event is the event itself. For those people...
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Product Knowledge Training We’ve all been to training sessions, workshops and company away days where you receive vast quantities of...
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Outsourcing marketing communications to elevate your brand Strategic marketing is essential for marketing communication as it ensures that brand awareness efforts are purposeful, impactful, and sustainable. It ensures consistent brand messaging across all brand communications – advertising, digital, video and exhibitions – to help strengthen brand recognition and build loyalty. Strategic marketing is important for […]
...At FMI we’re known for our three core pillars; brand, incentives and events. But it’s our unique skill of uniting
Incentive schemes are only as good as the research that goes before the most effective programmes. The human audit…know who
Client development director, Ian Mast-Hughes, explains how to work out whether your incentive travel trip or promotional event will create
At FMI, we pride ourselves on our innovative approach to incentive programmes. We have years of experience delivering programmes in
“An incentive is a bullet, a key; an often tiny object with astonishing power to change the situation” –
I love working agency side (which is a good job after having done it for 20 years) but not as
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