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      Product Marketing: get it launched, ranged, and sold
      
      February 1, 2023
      
      As we navigate a new hybrid approach to doing business, buyers are now more informed and further along in their...
      
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Incentives
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      Using channel incentives to effectively communicate with an indirect route to market
      
      November 8, 2024
      
      Introduction In an indirect market, companies rely on third-party partners—such as resellers, distributors, agents, or other intermediaries—to reach their end...
      
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Event
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      The benefits of using a delegate registration system
      
      July 22, 2024
      
      For a lot of event organisers, the most important element of an event is the event itself. For those people...
      
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Insights
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      Creating memorable and useful product knowledge training
      
      January 24, 2025
      
      Product Knowledge Training We’ve all been to training sessions, workshops and company away days where you receive vast quantities of...
      
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Incentives

Explore for engagement industry insight, thought leadership and news.

Raising the Bar: The Rise of Non-Alcoholic Experiences in Corporate Events

FMI Agency
August 6, 2025

In the evolving landscape of corporate events, one trend is making a bold and refreshing statement: the rise of non-alcoholic drinks. Once considered a niche offering, alcohol-free options are now front and centre in event planning, reflecting broader cultural shifts around wellness, inclusivity, and conscious consumption. At FMI Agency we specialise in creating unforgettable experiences […]

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Latest posts

Engaging communications are just a click away

February 6, 2022

By Clare Bingham, Operations and Engagement Director At FMI, we pride ourselves on the range of industries we’re able to

A bonny return to delivering group incentive travel trips

October 18, 2021

It’s been 6 months in the making and we are chuffed to bits to have delivered our first group travel

The full package: how we create an end to end service offering that truly delivers

September 9, 2020

At FMI we’re known for our three core pillars; brand, incentives and events. But it’s our unique skill of uniting

Incentive schemes are only as good as the research you put in

September 7, 2020

Incentive schemes are only as good as the research that goes before the most effective programmes. The human audit…know who

How to calculate ROI for incentive programmes

August 24, 2020

Client development director, Ian Mast-Hughes, explains how to work out whether your incentive travel trip or promotional event will create

Launching a global incentive programme

June 30, 2020

At FMI, we pride ourselves on our innovative approach to incentive programmes. We have years of experience delivering programmes in

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Incentives

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