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      Using channel incentives to effectively communicate with an indirect route to market
      
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      Introduction In an indirect market, companies rely on third-party partners—such as resellers, distributors, agents, or other intermediaries—to reach their end...
      
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Incentives

Explore for engagement industry insight, thought leadership and news.

Unlocking Sales Potential: 2025 Trends in Sales Incentives

Clare Bingham
June 17, 2025

By Clare Bingham, Engagement & Operations Director, FMI Agency In the past 3 weeks I’ve spoken to several marketing and business leaders about sales incentives, how to structure them, ensure a strong launch and how to make best use of the available budget. In today’s fast-evolving business landscape, more traditional sales incentives are no longer […]

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Latest posts

A bonny return to delivering group incentive travel trips

October 18, 2021

It’s been 6 months in the making and we are chuffed to bits to have delivered our first group travel

The full package: how we create an end to end service offering that truly delivers

September 9, 2020

At FMI we’re known for our three core pillars; brand, incentives and events. But it’s our unique skill of uniting

Incentive schemes are only as good as the research you put in

September 7, 2020

Incentive schemes are only as good as the research that goes before the most effective programmes. The human audit…know who

How to calculate ROI for incentive programmes

August 24, 2020

Client development director, Ian Mast-Hughes, explains how to work out whether your incentive travel trip or promotional event will create

Launching a global incentive programme

June 30, 2020

At FMI, we pride ourselves on our innovative approach to incentive programmes. We have years of experience delivering programmes in

Incentives: a measured and tailored approach

March 26, 2020

“An incentive is a bullet, a key; an often tiny object with astonishing power to change the situation” –

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Incentives

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