Channel Marketing
Engagement solutions for channel partners
A results-focused channel marketing agency
At FMI, we live and breathe channel marketing – not only in terms of generating creative ideas that inspire people to engage with the brands we work alongside but also in delivering campaigns that drive genuine results.
We are experts when it comes to channel marketing, creating bespoke strategies that align with our clients’ objectives. We are proud to be the channel marketing agency of choice for some of the world’s biggest brands in the electronics, telecommunications and software industries.
Tell us about your project
Let’s explore together how brand engagement can elevate your business
- Elevate your business today
- We supercharge engagement for global brands
Whatever the campaign we’re working on, we always deliver bespoke, data driven and fully measurable programmes and events that deliver a return on investment for our clients.
- We build lasting relationships with our partners
Perfect partnerships evolve through collaboration, they are shaped as a team, and our goals are shared. With our partners, we always win together.
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- We will help pinpoint and prioritise your issues and needs
- Our experts will ask the right questions to define your requirements
- We will build an understanding of objectives, influences and barriers
- We aim to propose the right solution for you and develop a strong collaborative relationship
Channel marketing solutions
We think digital first when it comes to creating brand engagement with channel partners through effective channel marketing. Telling your brand story in the right way, to your sales channel, providing them with the right channel marketing tools to drive sales effectively.
We specialise in channel marketing solutions that optimise product training, reinforce the desired behaviours, reward loyalty and continuously assesses performance for ongoing success. We put brand engagement at the centre of our channel marketing solutions.
Your channel marketing agency
If you need creative ideas people for your next channel incentives campaign or want to deliver brand engagement and multi-channel marketing communications programmes, then speak with our experienced team.
Reaching all the people in all channels who can affect your sales can be a difficult task. That’s why we have our award winning sales engagement platform to support our engagement experts to build brand loyalty and drive sales.


Winning hearts and minds of your Channel Partners
Whether it’s rewarding sales to imparting knowledge, retailers, resellers and distributors alike will repeatedly engage with your channel marketing solutions. From call centre roadshows and installer events, to online platforms and tactical campaigns, we have the marketing tools to inspire your channel partners, driving stronger brand engagement.
We make channel marketing simple, taking the pressure off when it comes to generating engagement and return on investment with your channel partners. Our engagement experts can help increase engagement, improve product knowledge and win hearts and minds for your brand.
Client Testimonials



Driving continuous engagement in channel
Our team of engagement experts are skilled at crafting creative campaigns and communications that will keep your channel partners continuously engaged. Our partner marketing and channel tools aim to integrate new technologies, from gamification and instant wins to social media campaigns and online training, we help you choose the right solutions to deliver the best results. Even the simplest marketing channel ideas can be the best when it comes to delivering results.
Reaching your channel audience
We have delivered channel marketing solutions that have reached thousands. Our high-level presentations and dynamic videos have allowed brands to present their product line-up to their channel partners with impact. Our creative studio have the ability to present products in the right way, using the right medium, for the right audience.
Our digital channel engagement programmes have touched staff worldwide, with content updated regularly for persistent engagement. Creating true engagement with your partners to grow brand awareness, loyalty and advocacy.

Whether your campaign is simple or complex, we can be your trusted channel marketing agency. All it takes is a simple brief to our experienced team and they can advise you how we can help you achieve your channel engagement objectives.
Our Work




The benefits of working with a partner marketing agency
Knowing how to effectively engage with your channel partners is essential to the success of any channel marketing strategy. When you work with an experienced channel partner agency like FMI, you are guaranteed access to the very best tools and methods for engaging your partners. From in-person events, to digital partner engagement strategies, we guarantee to bring your business all the benefits of working with a partner marketing agency.


How channel marketing events can benefit your business
Creating channel marketing events is a key component of FMI’s service. When your team works with FMI, we create channel programmes to ensure the high levels of engagement between you and your channel partners. Our channel marketing programmes are catered to your business’ requirements, so no matter what you require from a channel marketing event, FMI can deliver.
Channel partner marketing plans
A comprehensive partner marketing plan is the key to successfully using this type of marketing in your overall marketing channels. At FMI, we work as an extension to your marketing team to create channel partner marketing plans for your business. We will work with your business and partners to create a channel marketing plan aligned with your goals.


Our channel marketing tools
When you work with FMI, you have access to our broad channel marketing toolset. With our channel partner marketing tools at your disposal, you’ll never miss an opportunity to give your partner marketing a dramatic boost. From in-person demonstrations at conferences, events and trade shows, to webinars and digital engagements, our channel marketing tools will take your business to the next level.
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