Product Marketing
Stand out in a competitive marketplace
We help some of the world’s biggest brands drive product sales
We’re proud to be collaborators and trusted partners to some amazing brands, helping them to drive product sales at scale. Whether it’s brand activation, product marketing and ranging to point of sale, marketing campaigns and customer experiential our experienced team of creatives are on hand to help.
We work as an extension to your product marketing team
Targus, LG and Jabra are among some of the brands we’re proud to work alongside when it comes to delivering creative product marketing, supporting them to drive product sales in new ways.
We work across a wide range of industries, from electronics and finance to telecoms and manufacturing. Our experienced team of product marketing professionals can help your brand to stand out from your competitors, get products ranged and most importantly get them sold.
Tell us about your project
Let’s explore together how brand engagement can elevate your business
- Elevate your business today
- We supercharge engagement for global brands
Whatever the campaign we’re working on, we always deliver bespoke, data driven and fully measurable programmes and events that deliver a return on investment for our clients.
- We build lasting relationships with our partners
Perfect partnerships evolve through collaboration, they are shaped as a team, and our goals are shared. With our partners, we always win together.
Let's Talk
- We will help pinpoint and prioritise your issues and needs
- Our experts will ask the right questions to define your requirements
- We will build an understanding of objectives, influences and barriers
- We aim to propose the right solution for you and develop a strong collaborative relationship
Experienced product marketing agency
Our marketing experts like to get under the skin of your brand, following an initial conversation and outline brief we can work with you to create bespoke product marketing assets. Our team’s decades of experience usually means we have an answer, a solution, an idea that can connect and inspire or a way of delivering that we know works.
If you’re looking for a product marketing agency, oozing with experience and creativity, then don’t hesitate to get in touch.
Defining your product marketing strategy
Depending on where you are at in your journey, our team can help you deliver a strong product proposition that’s attractive to buyers. We know how to motivate, inform and engage internal and channel sales teams that are geared to sell, by providing them with the right product marketing communications.
We can help you to deliver brand awareness and consumer engagement that increases online sales and, in turn, improves business performance. We can build brand advocacy through an effecting trade marketing strategy coupled with a training and engagement programme to deliver outstanding results.
Utilise a range of channels
We never think in terms of single-channel delivery. Instead, we consider the multitude of channels, ideas and approaches when it comes to delivering product marketing. Our teams will enable your brand to stand out in a competitive marketplace through the creation of smart product positioning, product branding and even packaging design.
We help global brands craft sell-in materials and trade presentations for their different audiences, in local languages, delivered as key note presentations or virtual conferences and events.
Through effective product marketing we can refine the product positioning and segmentation, communicate your brand story, values and messaging, all of which will create long-lasting connections.
Our Sector Experience
Our sales incentive and event specialists are experts in engaging people with brands within the telecommunications sector. We work with global manufacturers and network operators to deliver brand engagement solutions to distributors, resellers, B2B partners and customers.
‘Manufacturer Website of the Year’ and ‘The Most Effective Reward & Recognition Programme’ are just some of FMI’s achievements working in the telecommunications industry.
We deliver high-performing sales incentives, creative communications, tactical campaigns and online product training to help increase brand awareness in channel. Top performance is rewarded with stand-out incentive group travel trips and celebratory awards dinners. Whilst our impressive experiential events, training room installations and call centre roadshows deliver face-to-face engagement direct to consumers and front line retail and call centre staff.
Our team of brand engagement consultants are experts in connecting people with brands in the electronics sector. Having worked with brands like LG, Sony, PlayStation and more, we help electronic companies, including hardware manufacturers and software providers, who have a need to engage channel partners to drive sales performance.
We engage business audiences at corporate conferences, partner forums and networking events both in the UK and internationally, delivered professionally to encourage partnership building and brand loyalty.
Our European partner programmes and channel sales incentives are recognised for delivering effective communications to educate and train channel partners on products and brand values. Underpinned with rewards and group travel incentives to recognise achievements.
Our event managers and incentive planners are agency experts when connecting brands with people in the finance sector. We help finance companies improve performance through live events, trade exhibitions and partner programmes.
We design solutions that connect with finance audiences. Delivering UK-wide, London and international events in the finance sector for asset finance, retail banking, payment processing providers and Fintech companies. Helping brands achieve more at exhibitions and networking events and celebrate success at their EMEA conferences and awards dinners.
We help increase brand awareness and engagement, networking and relationship building and customer retention through effective marketing communications and partner programmes.
Our team of brand engagement experts are specialists in connecting people with brands in the automotive industry. Our experience within automotive includes international car, commercial and agricultural manufacturers, as well as dealership groups, fleet solutions and financial services.
We engage with these business audiences through awards dinners, leadership conferences, team building events, and group incentive travel. Engaging them with the brand at every touchpoint.
Our incentive and engagement websites disseminate training, product information and company principles to improve business performance with dealerships and rewarded sales performance with relevant awards.
Client Testimonials
A leading UK product marketing agency
Brand engagement – and driving actions from audiences who are inspired to connect or buy – is something we’ve built our agency on, and it’s never more effective when it comes to product marketing. Creating advocates and brand ambassadors is what we do – and we do it because we believe people perform better when they are engaged.
Your team of product marketing and engagement experts
If you’re looking for a product marketing agency that strips out the complexity by creating product marketing strategies focused on a clear end goal, then please get in touch.
We’d love to share with you some ideas and examples about how we’ve successfully delivered this for successful brands globally. Our teams consists of experienced creatives, copywriters and more…
We are a passionate and agile team of engagement experts that truly believe in brand engagement – connecting brands with people to deliver measurable results.
Drive sales with a digital product selector tool
If you’re looking to help your channel partners and customers purchase the right product, we can help!
Our digital product selector tool is an intuitive decision-making solution that makes complex sales simpler. Provide sales support to your resellers and distribution channels with a product selector tool, helping them to choose the right solution for customers.
Our intuitive selection tool enables your partners to find the right product and solution based on customers answers to predefined questions.
Our Work
